Gogobot?s First Big iPhone Upgrade Gives Users A Mobile, Friendsourced Trip Planner

With the social travel space booming, it behooves the players in the space not to do too much smelling of the roses. Social travel planning startup Gogobot has found some early adoption and buzz, winning a Crunchie for Best Design and was named one of the best 50 websites of 2011 by Time. The site launched as a place people could go to share reviews on their favorite destinations -- like Yelp for travel -- but quickly began adding features, including Facebook and Twitter signup and integration, game mechanics and rewards (badges and leaderboards), launched a good-looking iOS app, within a few months last year, leading to a $15 million series A raise in November.

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